Getting new customers is how your business starts. Retaining and capitalizing on existing customers is how you really grow. Today we’re going to cover this aspect often overlooked by small businesses.
It is possible for small businesses to compete with bigger players when it comes to online visibility. It requires some scrappiness and tactics. And this guide is here to help you achieve great results.
Gen Z is entering the workforce and commands $44 billion in buying power. This market with unique traits and more control over brands needs a different marketing approach.
One thing big and small businesses have in common is the amount of effort and time it takes to acquire new customers. The difference between those who experience rapid growth and the others? How much effort they put towards their existing customers.